Brooklyn Nets Unveil New Logo, Look
After years of careful planning, the Brooklyn Nets were finally unveiled yesterday for the world to see, just a few yards from the Barclays Center construction site.
With a black and white color scheme and a pair of primary logos — both using a “B” and both including the word “Brooklyn” — it’s clear the franchise is making a break from its past as it attempts to lay the foundation for what it hopes will be a bright future.
“We’ve been waiting a long time for this,” Nets CEO Brett Yormark said. “We knew we had one chance, and one chance only, to make this work, and we are thrilled with the results.”