Najera a Catalyst for NBA in Mexico?
Donnie Nelson said he would love to bring Eduardo Najera and the Texas Legends to Mexico.
Najera on Friday was officially introduced as the D-League team’s new head coach after retiring from the NBA earlier in the week. Najera will also have a stake in ownership, as well as join Nelson, who is the Dallas Mavericks’ president of basketball operations and Legends co-owner, in the Mavs’ front office.
The hiring of Najera, beloved in his native Mexico, could very well push the Legends to seek to play games in Mexico.
“We would love to work with the NBA and figure out how we can increase our presence in Mexico and greater Latin America,” Nelson said. “I think the uniqueness of the D-League is that we can be a little more flexible and easier to move around than an NBA team. The NBA’s had a long history of taking teams south of the border. I was involved in one in one of Eddie’s first couple years and they’re still talking about that.
“I think that the Latino, Hispanic community initiatives are going to take a new level with Eddie’s new position.”