NBA Finals has third best rating since 2004
by USA TODAY Sports, USA TODAY
The San Antonio Spurs 92-88 win vs. the Miami Heat in Game 1 of the NBA Finals generated a 10.6 overnight rating for ABC, according to Nielsen.
This is the third-highest Game 1 rating since 2004 and the fourth consecutive year Game 1 of The Finals has delivered a double-digit overnight rating.
Based on overnights, it’s expected to be the 31st consecutive time an NBA Finals game has won the night of television. The telecast peaked at a 13.1 rating during the conclusion (11:30-11:45 pm).
Additionally, the telecast scored a 34.0 local market rating in Miami, the best Game 1 rating ever for that market, while in San Antonio, the game delivered a 35.3.
The pregame show averaged a 4.6 overnight rating, matching last year’s number and marking a 28 percent increase from the 2011 show (3.6).
Game 2 is Sunday, June 9, at 8 p.m. ET, with the pregame show starting at 7:30 p.m.
The was also broadcast online by ESPN3 and was the largest NBA game of the season to date with more than 8.6 million total minutes and an average minute audience of 54,000 across computers, smartphones, tablets and Xbox (source: Adobe SiteCatalyst).… [For more on NBA Finals Game 1 has third-highest rating since 2004, click here.]