NBA Installing Data-Tracking Cameras
The NBA and an outside tech consultant have reached an agreement to install fancy data-tracking cameras in all 29 league arenas before the start of next season, according to several sources familiar with the matter.
The deal is expected to be announced as early as next week.
The cameras cost about $100,000 per year, and the expense is one reason 15 teams hadn’t yet subscribed. Some of those teams were waiting in hopes the NBA would foot the bill, and the league has apparently decided to do so sooner than many of those teams expected. Installing the cameras in all 30 arenas will expand the data to include every game played, providing teams with a more complete and reliable data set. It also raises the possibility of the league using statistical nuggets from the cameras during television broadcasts. A few teams have used in-game data at halftime to show players specific examples of things like rebounds they didn’t contest aggressively, or evidence they weren’t running as hard as usual. A few more will likely do the same next season.